The Challenge & Solution
This customer had a very successful Car Garage in Cheshire. After investing in Land Rover Machinery as he worked out if he could tailor his working hours into niche area, and move away from the competitive MOTs and tyre changes, then he will be able to be more profitable as a business.
Seoland Values
Whilst living a busy working life, this customer was exceptionally fair in trusting me to just get in with his SEO in order to build his website into a knowledge bank of all things Land Rover. This trusting relationship allowed his SEO to blossom and he actually had to turn customers away in the end as he was too busy and could not expand accordingly.
- Industry Specific SEO Campaign
- Trusted Relationship
- Niche Service Marketing
- Content Led Strategy
- Advanced reporting and analytics
- Local Google focus
Perfect Result
” I am too busy to keep tabs on all those who I outsource work to, I trusted James for a long time to look after my SEO. I was exceptionally busy after watching my website traffic grow exponentially with relevant customers, I had to turn people away! “
I am an SEO specialist, and have been for 12 years. I have seen Google and the art of optimising rapidly change over the years, and I have been able to use tried and tested formulas to discover what really works and what doesn’t when optimising for Google. My bespoke approach means I can tailor SEO to your specific competition and goals, rather than say, an agency, who use a more generic one size fits all approach.
SEO is an important and efficient way to market ones business online, and to help generate leads and sales for a company. One can cast branding far and wide with SEO, and you can also gain an edge on your competitors, by being above them in Search Engine rankings. Long term SEO is generally cheaper than Ads.
SEO is a medium to long term marketing strategy, meaning if you need next day sales, SEO is not for you. You can usually rank locally quiet well quite fast, but for Search Engines to know you are legitimate, they need to see monthly progress, before you can hit the true heights of ranking in position 1, for a whole host of keywords.
If you have a medium to long term marketing plan, then the answer most likely is yes. To work out how much SEO can influence your business, I would need to do a full Marketing Audit on your company, different marketing techniques work in different ways, depending on your personal goals and expectations.
N.B This work was undergone whilst working for a separate entity than myself.